Website retargeting (also known as remarketing) shows ads for your rehab center to people who have recently visited your website over the past 30 to 60 days. Have you ever visited a website and then noticed that you're seeing ads for that product or service all over the web? That's retargeting.
Did you know that 97% of people who visit your site for the first time leave without buying anything? That’s because they need to feel like they know you first. Google retargeting ads help bring back those people who visited your website — and improve your bottom line.
Not everyone who visits your rehab website leaves because they're disinterested in what you have to offer. They might be comparing you versus other rehab centers; comparing prices and services; looking for information about what types of insurance you accept, or they might be researching for a family member.
The Google Display Network includes more than 2 million websites all over the world and reaches nearly 90% of internet users.
No matter which websites they visit, they will see your retargeting ads as a reminder, and the display ads are clickable and drive people back to your website. They will see your ads on their local weather website, or local newspaper website, and any other websites they visit.
It doesn't matter if they are browsing on a desktop computer, laptop, tablet or smartphone. Wherever they go on the internet, they will see your ads and be reminded of your rehab center.
Remember - when a person visits your site, they've already showing an interest in your service. Remarketing reminds them of what they already need or want.
Would you like to discuss retargeting as part of a comprehensive marketing plan for your drug rehab center? Fill out the form below or call us.
